Disclaimer

What this disclaimer covers

It covers the results you can expect from the service, the advice and drafts it produces, the changes it can make to your website, and the other companies' platforms it depends on. We write it so that you can decide with open eyes whether and how to use Arcline.

No guarantee of rankings, traffic or AI mentions

• We do not guarantee any position in Google, Bing or any other search engine.
• We do not guarantee that an AI assistant will mention, cite or recommend your website or your business.
• We do not guarantee more traffic, leads, sales or revenue.
• Search engines and AI assistants make their own decisions, use their own methods and change them without notice. Competitors' actions also matter.
• A higher score in Arcline shows that your website follows more good practice. It does not mean a higher position anywhere.

Results vary, and they take time

• Search engines have to visit your pages again before a change is noticed. That can take days or weeks.
• AI assistants update what they know, and what they look up, on their own schedules.
• What worked for one website may not work for another, so one website's result is not a forecast for yours.
• We show what changed and when. A change in results after a change on your website does not prove that one caused the other.

AI suggestions can be wrong

• Titles, descriptions, FAQ answers, drafts and summaries are written with the help of an AI model. They can be wrong, incomplete, out of date, awkward, or too similar to other text.
• We check AI output against some rules, such as length, format and unsupported links. Those checks cannot tell whether a statement is true for your business.
• Please read every draft and check every fact, price and claim before it goes live. You decide what is published.

Automatic changes, and your responsibility

The service can change your website, but only as far as the access level you chose allows. It never changes prices, inventory, checkout, orders, customers or payments, and sensitive changes need your approval each time.

Each change is checked on the live page after your host publishes it, and we try to undo it if the check fails. These safeguards reduce risk. They do not remove it:

• The live check looks at what we expected to change and at the main parts of the page. It cannot see everything, such as how the page looks or whether every feature works.
• Not every change can be undone automatically. A page we created is not removed by itself, and we do not undo a change if the page was edited after ours, so as not to overwrite your edits.
• Your host, not Arcline, decides when a change goes live, and delays or failures on its side can affect a change.

Other companies' platforms and hosts

Arcline depends on platforms we do not run, such as Google, AI assistants, GitHub, WordPress, Ghost, Cloudflare and your own host. They can change how they work, limit access, or have outages. When that happens, a feature may stop working or give different results for a while. We are not responsible for what they do, and we cannot promise that a feature will keep working with every platform or every version of it.

Scores, estimates and measurements

• Scores are our own indicators of good practice. They are not a measure that search engines use.
• Domain authority and similar figures, where we show them, are third-party estimates. They are labelled as estimates and are not a ranking factor.
• AI-answer observations are samples taken at one moment. AI answers differ from run to run, from place to place and from person to person.
• Visitor numbers from the optional tracker can be lower than the truth. People who send Do Not Track or Global Privacy Control, or who block scripts, are not counted, and robots are counted separately.
• Keyword and competitor information comes from public sources and can be incomplete. Search suggestions show interest, not exact search volume.

Not legal, tax or other professional advice

Arcline is a software tool. Nothing it shows or writes is legal, tax, financial, medical or other professional advice, and it does not check that your website follows the law. You are responsible for things such as your own privacy notice and cookie practices, consumer and advertising rules, and the accuracy of health, financial or legal statements on your pages. Please speak to a qualified professional where it matters.

Availability and backups

• The service is provided “as is” and “as available”, as the Terms of Service explain. We do not promise uptime figures. It may be slow or unavailable from time to time.
• We do not promise backups of your data. The record of your website is the website itself and its source, for example your GitHub history. Keep your own copy.

What this disclaimer does not limit

Nothing here limits or excludes anything that the law does not allow to be limited or excluded, including your rights as a consumer under the Consumer Protection Act, 2019. Our liability is explained in the Terms of Service. If you think we have not lived up to what we say, write to us at thescalelab10@gmail.com, or use the process on the Grievance Redressal and Your Data Rights page. You can also contact us in other ways.